{"id":20563,"date":"2025-12-11T11:46:16","date_gmt":"2025-12-11T10:46:16","guid":{"rendered":"https:\/\/www.maiolegal.com\/el-mundo-publica-un-avance-de-nuestro-proximo-informe-sobre-influencers\/"},"modified":"2025-12-11T11:46:36","modified_gmt":"2025-12-11T10:46:36","slug":"el-mundo-publica-un-avance-de-nuestro-proximo-informe-sobre-influencers","status":"publish","type":"post","link":"https:\/\/www.maiolegal.com\/en\/el-mundo-publica-un-avance-de-nuestro-proximo-informe-sobre-influencers\/","title":{"rendered":"El Mundo publica un avance de nuestro pr\u00f3ximo informe sobre influencers"},"content":{"rendered":"<p><span style=\"font-weight: 400\">El diario <\/span><a href=\"https:\/\/www.elmundo.es\/economia\/empresas\/2025\/12\/10\/69384eb021efa051678b4596.html\"><span style=\"font-weight: 400\">El Mundo<\/span><\/a><span style=\"font-weight: 400\"> ha publicado un adelanto del pr\u00f3ximo informe de MAIO Legal \u2018<\/span><i><span style=\"font-weight: 400\">Likes que facturan: influencers frente al reto de una gesti\u00f3n profesionalizada<\/span><\/i><span style=\"font-weight: 400\">\u2019, que analiza la evoluci\u00f3n del sector influencer en Espa\u00f1a y los principales desaf\u00edos jur\u00eddicos asociados a su creciente profesionalizaci\u00f3n.<\/span><\/p>\n<p><span style=\"font-weight: 400\">El estudio, liderado por <\/span><a href=\"https:\/\/www.maiolegal.com\/equipo\/profesional\/carmen-perez-andujar\/\"><span style=\"font-weight: 400\">Carmen P\u00e9rez And\u00fajar<\/span><\/a><span style=\"font-weight: 400\">, socia del \u00e1rea de Litigaci\u00f3n, y <\/span><a href=\"https:\/\/www.maiolegal.com\/equipo\/profesional\/javier-echavarri\/\"><span style=\"font-weight: 400\">Javier Ech\u00e1varri<\/span><\/a><span style=\"font-weight: 400\">, socio director de la oficina de MAIO Legal en Zaragoza, aborda un mercado que mueve ya cerca de 400 millones de euros y en el que miles de creadores de contenido desarrollan su actividad en un entorno regulatorio cada vez m\u00e1s complejo.<\/span><\/p>\n<p><span style=\"font-weight: 400\">La pieza pone el foco en una de las principales conclusiones del informe: la necesidad de que los influencers operen con criterios empresariales claros, alineados con las exigencias legales, fiscales y contractuales que hoy rigen su actividad profesional.<\/span><\/p>\n<p><span style=\"font-weight: 400\">El informe completo ser\u00e1 presentado pr\u00f3ximamente.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-large wp-image-20559\" src=\"https:\/\/www.maiolegal.com\/wp-content\/uploads\/ImgMAIO_AvanceInforme_ElMundo-1024x535.jpg\" alt=\"\" width=\"1024\" height=\"535\" srcset=\"https:\/\/www.maiolegal.com\/wp-content\/uploads\/ImgMAIO_AvanceInforme_ElMundo-980x512.jpg 980w, https:\/\/www.maiolegal.com\/wp-content\/uploads\/ImgMAIO_AvanceInforme_ElMundo-480x251.jpg 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) 1024px, 100vw\" \/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>El diario El Mundo ha publicado un adelanto del pr\u00f3ximo informe de MAIO Legal \u2018Likes que facturan: influencers frente al reto de una gesti\u00f3n profesionalizada\u2019, que analiza la evoluci\u00f3n del sector influencer en Espa\u00f1a y los principales desaf\u00edos jur\u00eddicos asociados a su creciente profesionalizaci\u00f3n. El estudio, liderado por Carmen P\u00e9rez And\u00fajar, socia del \u00e1rea de [&hellip;]<\/p>\n","protected":false},"author":9,"featured_media":20560,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[178,270],"tags":[],"class_list":["post-20563","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-novedades-en","category-prensa-en"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>El Mundo publica un avance de nuestro pr\u00f3ximo informe sobre influencers - MAIO Legal<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.maiolegal.com\/en\/el-mundo-publica-un-avance-de-nuestro-proximo-informe-sobre-influencers\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"El Mundo publica un avance de nuestro pr\u00f3ximo informe sobre influencers - MAIO Legal\" \/>\n<meta property=\"og:description\" content=\"El diario El Mundo ha publicado un adelanto del pr\u00f3ximo informe de MAIO Legal \u2018Likes que facturan: influencers frente al reto de una gesti\u00f3n profesionalizada\u2019, que analiza la evoluci\u00f3n del sector influencer en Espa\u00f1a y los principales desaf\u00edos jur\u00eddicos asociados a su creciente profesionalizaci\u00f3n. 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