{"id":20782,"date":"2026-02-12T11:30:15","date_gmt":"2026-02-12T10:30:15","guid":{"rendered":"https:\/\/www.maiolegal.com\/expansion-recoge-claves-de-nuestro-informe-sobre-el-sector-de-los-influencers\/"},"modified":"2026-02-12T11:32:02","modified_gmt":"2026-02-12T10:32:02","slug":"expansion-recoge-claves-de-nuestro-informe-sobre-el-sector-de-los-influencers","status":"publish","type":"post","link":"https:\/\/www.maiolegal.com\/en\/expansion-recoge-claves-de-nuestro-informe-sobre-el-sector-de-los-influencers\/","title":{"rendered":"Expansi\u00f3n recoge claves de nuestro informe sobre el sector de los influencers"},"content":{"rendered":"<p><span style=\"font-weight: 400\">El diario <\/span><a href=\"https:\/\/www.expansion.com\/fiscal\/2026\/02\/11\/698b8b90468aeb2c108b4587.html\"><span style=\"font-weight: 400\">Expansi\u00f3n<\/span><\/a><span style=\"font-weight: 400\"> se hace eco de algunas de las principales conclusiones de \u201c<\/span><a href=\"https:\/\/www.maiolegal.com\/en\/?page_id=20659\"><span style=\"font-weight: 400\">Likes que facturan: influencers frente al reto de una gesti\u00f3n profesionalizada<\/span><\/a><span style=\"font-weight: 400\">\u201d, el informe publicado por MAIO Legal sobre la evoluci\u00f3n jur\u00eddica, fiscal y laboral del ecosistema de los creadores de contenido en Espa\u00f1a.<\/span><\/p>\n<p><span style=\"font-weight: 400\">El estudio, liderado por <\/span><a href=\"https:\/\/www.maiolegal.com\/equipo\/profesional\/javier-echavarri\/\"><span style=\"font-weight: 400\">Javier Ech\u00e1varri<\/span><\/a><span style=\"font-weight: 400\">, socio director de la oficina de Zaragoza, y <\/span><a href=\"https:\/\/www.maiolegal.com\/equipo\/profesional\/carmen-perez-andujar\/\"><span style=\"font-weight: 400\">Carmen P\u00e9rez-And\u00fajar<\/span><\/a><span style=\"font-weight: 400\">, socia de la oficina de Madrid, analiza un mercado que afronta un entorno de mayor supervisi\u00f3n por parte de la Agencia Tributaria.<\/span><\/p>\n<p><span style=\"font-weight: 400\">Seg\u00fan recoge la informaci\u00f3n, el informe advierte de los riesgos de seguir operando con una mentalidad amateur en una actividad que ya ha alcanzado dimensi\u00f3n empresarial. En este sentido, P\u00e9rez-And\u00fajar se\u00f1ala la necesidad de profesionalizar la gesti\u00f3n fiscal y laboral de los creadores, mientras que Ech\u00e1varri apunta a la conveniencia de avanzar hacia un marco laboral y de protecci\u00f3n social espec\u00edfico para un colectivo con ingresos vol\u00e1tiles.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-large wp-image-20778\" src=\"https:\/\/www.maiolegal.com\/wp-content\/uploads\/ImgMAIO_Expansion_Informe-1024x535.jpg\" alt=\"\" width=\"1024\" height=\"535\" srcset=\"https:\/\/www.maiolegal.com\/wp-content\/uploads\/ImgMAIO_Expansion_Informe-980x512.jpg 980w, https:\/\/www.maiolegal.com\/wp-content\/uploads\/ImgMAIO_Expansion_Informe-480x251.jpg 480w\" sizes=\"(min-width: 0px) and (max-width: 480px) 480px, (min-width: 481px) and (max-width: 980px) 980px, (min-width: 981px) 1024px, 100vw\" \/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>El diario Expansi\u00f3n se hace eco de algunas de las principales conclusiones de \u201cLikes que facturan: influencers frente al reto de una gesti\u00f3n profesionalizada\u201d, el informe publicado por MAIO Legal sobre la evoluci\u00f3n jur\u00eddica, fiscal y laboral del ecosistema de los creadores de contenido en Espa\u00f1a. El estudio, liderado por Javier Ech\u00e1varri, socio director de [&hellip;]<\/p>\n","protected":false},"author":9,"featured_media":20787,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[178,270],"tags":[],"class_list":["post-20782","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-novedades-en","category-prensa-en"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Expansi\u00f3n recoge claves de nuestro informe sobre el sector de los influencers - MAIO Legal<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.maiolegal.com\/en\/expansion-recoge-claves-de-nuestro-informe-sobre-el-sector-de-los-influencers\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Expansi\u00f3n recoge claves de nuestro informe sobre el sector de los influencers - MAIO Legal\" \/>\n<meta property=\"og:description\" content=\"El diario Expansi\u00f3n se hace eco de algunas de las principales conclusiones de \u201cLikes que facturan: influencers frente al reto de una gesti\u00f3n profesionalizada\u201d, el informe publicado por MAIO Legal sobre la evoluci\u00f3n jur\u00eddica, fiscal y laboral del ecosistema de los creadores de contenido en Espa\u00f1a. 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